They want exactly know what the people like, what they consume and how internet platforms can influence them. The task is not so simple, but this idea has been discussed with major media and IT companies. The executives from Russian president’s administration and relevant officers discuss idea to create the single and unified system able to truck each view of content or advertising by the internet user in Russia. The major Russian television and internet companies have been involved in these discussions, but there is no final idea how such tracking would be organized and deployed.
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